Services
CopeCart
$1,300,000,000
gross merchandise volume (GMV)
Created one of the fastest growing payment platforms in 7 years with 1M+ users through viral marketing and $4M in ad spend.
Case Study
Payment Processing
Consulting Company
$110,000,000+
generated revenue
Achieved 6,370% revenue growth, 559% ROAS and 17k+ qualified leads through $17M+ in ad spend, clear positioning and strategic marketing assets.
Case Study
Consulting
Pressmaster.ai
$1,300,000
Annual Reccuring Revenue (ARR)
Achieved 4x ARR growth and 400% user expansion in 7 months across American markets through strategic email funnels and high-end ads.
Case Study
AI Systems
Sales Trainer
$115,000,000+
revenue generated
Scaled from $1.1M annually to $15M+ monthly peak revenue in 7 years through digital launches and webinars.
Case Study
Coaching
Events
Philipp Plein
$8,000,000
turnover in 6 days
Achieved 13M impressions through €65k ad spend during a 6-day Black Friday campaign and Milan Fashion Week.
Case Study
Fashion
D2C
For Personal Brands And Agencies Who Want To Scale To 8 Or 9 Figures
The
Only
MBA
That
Counts
is
the
Money
in
Your
Bank
Account.
The
Only
MBA
That
Counts
is
the
Money
in
Your
Bank
Account.
Money is the consensus mechanism of our world. We engineer that consensus through strategic precision that creates exponential returns.
$1.5B+ in client revenue proves it works.
400+ brands scaled. Now it’s Your Turn.
For Personal Brands And Agencies Who Want To Scale To 8 Or 9 Figures
The
Only
MBA
That
Counts
is
the
Money
in
Your
Bank
Account.
The
Only
MBA
That
Counts
is
the
Money
in
Your
Bank
Account.
Money is the consensus mechanism of our world. We engineer that consensus through strategic precision that creates exponential returns.
$1.5B+ in client revenue proves it works.
400+ brands scaled. Now it’s Your Turn.
For Personal Brands and Agencies who want to scale to 8 or 9 Figures
The
Only
MBA
That
Counts
is
the
Money
in
Your
Bank
Account.
The
Only
MBA
That
Counts
is
the
Money
in
Your
Bank
Account.
Money is the consensus mechanism of our world. We engineer that consensus through strategic precision that creates exponential returns. $1.5B+ in client revenue proves it works.
400+ brands scaled. Now it’s Your Turn.
hero-1
hero-2
hero-3
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hero-5
hero-6
REVENUE CEILING TRAP
You've Hit $1M+ Yearly Revenue —
You've Hit $1M+ Yearly Revenue —
You've Hit $1M+
Yearly Revenue
You've Hit $1M+
Yearly Revenue
But You're More Trapped Than Ever
But You're More Trapped Than Ever
But You're More
Trapped Than Ever
While competitors grow and stay agile, your success created the prison: more revenue requires more team, more management, more complexity, less freedom.
Success Created Your Prison
You've built a $1M+ business that owns you instead of freeing you. More clients mean more team members, more management overhead, less strategic time.
Success Created Your Prison
You've built a $1M+ business that owns you instead of freeing you. More clients mean more team members, more management overhead, less strategic time.
The AI Anxiety Multiplication Trap
Stuck between "manual everything" and "automate everything" - missing the strategic sweet spot where AI actually eliminates costs instead of adding complexity.
The AI Anxiety Multiplication Trap
Stuck between "manual everything" and "automate everything" - missing the strategic sweet spot where AI actually eliminates costs instead of adding complexity.
Premium Rates But Linear Scaling
You charge good rates but growth still depends on more hours, more people, more complexity. Revenue growth feels like a multiplication of problems, not profits.
Premium Rates But Linear Scaling
You charge good rates but growth still depends on more hours, more people, more complexity. Revenue growth feels like a multiplication of problems, not profits.
Market Position Without Market Power
You have the expertise and track record, but you're still competing on deliverables instead of commanding market authority through asymmetrical advantage.
The Secret You're Missing:
Your Market Doesn't
Buy Products. They Buy
Engineered Realities.
The Secret You're Missing:
Your Market Doesn't
Buy Products. They Buy
Engineered Realities.
“This isn't theory. I’ve built seven personal brands and SaaS into 8 and 9–figure companies by understanding one thing nobody else will tell you.”
“This isn't theory. I’ve built seven personal brands and SaaS into 8 and 9–figure companies by understanding one thing nobody else will tell you.”
Raoul Plickat
Founder of Marketing.MBA
Asymmetric leverage is why the 1% create their own narrative and become a category king. Ready to switch sides?
Asymmetric leverage is why the 1% create their own narrative and become a category king. Ready to switch sides?
Asymmetric leverage is why the 1% create their own narrative and become a category king. Ready to switch sides?
Read
Only when it’s done wrong.
We’re not in the business of pushing
hype or running formulas…
We provide the complete infrastructure to create outcomes that actually matter:
400+ brands scaled. Now it’s Your Turn.
Only when it’s done wrong.
We’re not in the business of pushing hype or running formulas…
We provide the complete infrastructure to create outcomes that actually matter:



That's not just
growth. That's
category domination.
THE KFC METHOD
Why Most Businesses
Never Escape the
Revenue Ceiling
Strategic marketing assets in the right sequence create emotional anchors and predictable buying patterns - that's the KFC Method, not random volume posting.
WRONG FIRST CLICK
"I don't know what content actually converts clients."
WRONG FIRST CLICK
"We're stuck competing on price and losing money."
WRONG FIRST CLICK
"I'm posting everywhere but getting no results."
WRONG FIRST CLICK
"We're always reacting to what the market does."
KEY FIRST CLICK APPLIED
Create high-impact assets that trigger unbreakable emotional resonance.
KEY FIRST CLICK APPLIED
Generate more qualified leads at drastically reduced cost through precision.
KEY FIRST CLICK APPLIED
Scale through viral campaigns that work like money-printers for years.
KEY FIRST CLICK APPLIED
Engineer market conditions that make you the inevitable category leader.
Strategic marketing assets in the right sequence create emotional anchors and predictable buying patterns - that's the KFC Method, not random volume posting.
THE KFC METHOD
Why Most Businesses Never Escape the Revenue Ceiling.
WRONG FIRST CLICK
"I don't know what content actually converts clients."
KEY FIRST CLICK APPLIED
Create high-impact assets that trigger unbreakable emotional resonance.
WRONG FIRST CLICK
"We're stuck competing on price and losing money."
KEY FIRST CLICK APPLIED
Generate more qualified leads at drastically reduced cost through precision.
WRONG FIRST CLICK
"I'm posting everywhere but getting no results."
KEY FIRST CLICK APPLIED
Scale through viral campaigns that work like money-printers for years.
WRONG FIRST CLICK
"We're always reacting to what the market does."
KEY FIRST CLICK APPLIED
Engineer market conditions that make you the inevitable category leader.
That's not just growth. That's category domination.
This sounds like manipulative BS designed to sell me overpriced consulting 👹
This sounds like manipulative BS designed to sell me overpriced consulting 👹
Look, we get it.
You’re tired of marketing that feels like lying.
Look, we get it.
You’re tired of marketing that feels like lying.
This sounds like manipulative BS designed to sell me overpriced consulting 👹
Typing
This sounds like manipulative BS designed to sell me overpriced consulting 👹
Typing
Look, we get it.
You’re tired of marketing that feels like lying.
Look, we get it.
You’re tired of marketing that feels like lying.



BUT
BUT
BUT
HOW WE WORK
We Operate at the Intersection of
Marketing Psychology
Forget demographics. We target the unconscious patterns that control buying decisions. Proven across $1.5B+ in client-generated revenue.
Narrative Philosophy
We're not in the business of pushing hype formulas. We're in the business of building resonance, that moment when someone sees your message and feels: "That's exactly what I needed."
Data Driven Performance
While others guess, we engineer certainty. Multi-million dollar campaigns analyzed let us predict your customer's next move before they know it themselves.
Engineered Perception
Markets are perception machines. We engineer how entire categories think, making your competitors look amateur by comparison.
400+ brands scaled. Now it’s Your Turn.
We
build
marketing
that
feels
true.
Because
when
it
feels
true,
it
becomes
real.
And
when
it
becomes
real,
it converts.
We
build
marketing
that
feels
true.
Because
when
it
feels
true,
it
becomes
real.
And
when
it
becomes
real,
it converts.
HOW WE WORK
We Operate at the Intersection of
Marketing Psychology
Forget demographics. We target the unconscious patterns that control buying decisions. Proven across $1.5B+ in client-generated revenue.
Marketing Psychology
Forget demographics. We target the unconscious patterns that control buying decisions. Proven across $1.5B+ in client-generated revenue.
Narrative Philosophy
We're not in the business of pushing hype formulas. We're in the business of building resonance, that moment when someone sees your message and feels: "That's exactly what I needed."
Narrative Philosophy
We're not in the business of pushing hype formulas. We're in the business of building resonance, that moment when someone sees your message and feels: "That's exactly what I needed."
Data Driven Performance
While others guess, we engineer certainty. Multi-million dollar campaigns analyzed let us predict your customer's next move before they know it themselves.
Data Driven Performance
While others guess, we engineer certainty. Multi-million dollar campaigns analyzed let us predict your customer's next move before they know it themselves.
Engineered Perception
Markets are perception machines. We engineer how entire categories think, making your competitors look amateur by comparison.
Engineered Perception
Markets are perception machines. We engineer how entire categories think, making your competitors look amateur by comparison.
We
build
marketing
that
feels
true.
Because
when
it
feels
true,
it
becomes
real.
And
when
it
becomes
real,
it converts.
We
build
marketing
that
feels
true.
Because
when
it
feels
true,
it
becomes
real.
And
when
it
becomes
real,
it converts.
We
build
marketing
that
feels
true.
Because
when
it
feels
true,
it
becomes
real.
And
when
it
becomes
real,
it converts.
We
build
marketing
that
feels
true.
Because
when
it
feels
true,
it
becomes
real.
And
when
it
becomes
real,
it converts.
Who We Don't
Work With.
•
Annual Revenue under $1M
•
Monthly Paid Leads <100
•
No established business model
•
Inconsistent lead generation approach
CHOOSE YOUR REALITY
Take the Blue Pill
Choose Comfort, Illusion, Fictional Rules.
Programmed Behaviours
Trapped in fulfillment prison – you ARE the business
More hours worked = more revenue (the rat race)
Competitors set the rules you must follow
Steady mediocrity feels safer than dangerous innovation
Who We Don't
Work With.
•
Annual Revenue under $1M
•
Monthly Paid Leads <100
•
No established business model
•
Inconsistent lead generation approach
CHOOSE YOUR REALITY
Take the Blue Pill
Choose Comfort, Illusion, Fictional Rules.
Programmed Behaviours
Trapped in fulfillment prison – you ARE the business
More hours worked = more revenue (the rat race)
Competitors set the rules you must follow
Steady mediocrity feels safer than dangerous innovation
Why Smart Businesses Choose Asymmetric Leverage Over Linear Growth.
Why Smart Businesses Choose Asymmetric Leverage Over
Linear Growth.
Break free from your revenue prison and finally generate predictable exponential growth.


Achieve Systematic Client Acquisition.
Stop relying on unpredictable leads and pipelines. Our Reality Engineering frameworks generate qualified leads consistently, eliminating dependency on overpriced mediocre ads.
Scale Through Strategic Systems.
End being the bottleneck in your own business. Our MBA leverage system builds efficient infrastructure that multiply your revenue without burning you out or expanding your team.




Become The Category Leader.
Never worry about becoming forgotten. Our category creation frameworks ensure you dominate your space as the only solution and never fade into irrelevance.
4 PATHS TO MARKET DOMINANCE
How We Engineer Your Competetive Advantage.
Small actions. Exponential returns. Choose your lever.
Your company revenue:
$1–8M
$1–8M
$8+ M
$8+ M
per Year
Accelerate & Scale.
Learn the MBA Marketing System.
Master the asymmetric leverage frameworks yourself. Access the system behind 400+ scaled brands.
Learn the MBA Marketing System Includes:
Complete MBA system
Weekly coaching calls
Category creation blueprints
Email marketing automation systems
High-converting copywriting frameworks
MBA Webinar Playbook
KFC Method
Reality Engineering courses
Coaching & Training.
Individual mentorship to rebuild your strategic foundation. Transform from competitor to category leader.
Coaching & Training Includes:
Monthly strategy calls with Raoul Plickat
Weekly 1-on-1 strategic coaching
Custom framework development
Exclusive entrepreneur network
7-figure campaign templates
Advanced sales training
Exclusive masterclass and webinar access
Complete MBA system
4 PATHS TO MARKET DOMINANCE
How We Engineer Your Competetive Advantage.
Small actions. Exponential returns. Choose your lever.
Your company revenue:
$1–8M
$1–8M
$8+ M
$8+ M
per Year
Accelerate & Scale.
Learn the MBA Marketing System.
Master the asymmetric leverage frameworks yourself. Access the system behind 400+ scaled brands.
Learn the MBA Marketing System Includes:
Complete MBA system
Weekly coaching calls
Category creation blueprints
Email marketing automation systems
High-converting copywriting frameworks
MBA Webinar Playbook
KFC Method
Reality Engineering courses
Coaching & Training.
Individual mentorship to rebuild your strategic foundation. Transform from competitor to category leader.
Coaching & Training Includes:
Monthly strategy calls with Raoul Plickat
Weekly 1-on-1 strategic coaching
Custom framework development
Exclusive entrepreneur network
7-figure campaign templates
Advanced sales training
Exclusive masterclass and webinar access
Complete MBA system
4 PATHS TO MARKET DOMINANCE
How We Engineer Your Competetive Advantage.
Small actions. Exponential returns. Choose your lever.
Your company revenue:
$1–8M
$1–8M
$8+ M
$8+ M
per Year
Accelerate & Scale.
Learn the MBA Marketing System.
Master the asymmetric leverage frameworks yourself. Access the system behind 400+ scaled brands.
Learn the MBA Marketing System Includes:
Complete MBA system
Weekly coaching calls
Category creation blueprints
Email marketing automation systems
High-converting copywriting frameworks
MBA Webinar Playbook
KFC Method
Reality Engineering courses
Coaching & Training.
Individual mentorship to rebuild your strategic foundation. Transform from competitor to category leader.
Coaching & Training Includes:
Monthly strategy calls with Raoul Plickat
Weekly 1-on-1 strategic coaching
Custom framework development
Exclusive entrepreneur network
7-figure campaign templates
Advanced sales training
Exclusive masterclass and webinar access
Complete MBA system
Who We Don't
Work With.
•
Annual Revenue under $1M
•
Monthly Paid Leads <100
•
No established business model
•
Inconsistent lead generation approach
CHOOSE YOUR REALITY
Take the Blue Pill
Choose Comfort, Illusion, Fictional Rules.
Programmed Behaviours
Trapped in fulfillment prison – you ARE the business
More hours worked = more revenue (the rat race)
Competitors set the rules you must follow
Steady mediocrity feels safer than dangerous innovation
Who We Don't
Work With.
•
Annual Revenue under $1M
•
Monthly Paid Leads <100
•
No established business model
•
Inconsistent lead generation approach
CHOOSE YOUR REALITY
Take the Blue Pill
Choose Comfort, Illusion, Fictional Rules.
Programmed Behaviours
Trapped in fulfillment prison – you ARE the business
More hours worked = more revenue (the rat race)
Competitors set the rules you must follow
Steady mediocrity feels safer than dangerous innovation
CASE STUDIES
There's a Reason Category Leaders Work With Us.
There's a Reason Category Leaders Work With Us.

Gross Merchandise Value achieved
total users acquired over 7 years
total ad spend
monthly registrations at peak performance

Gross Merchandise Value achieved
total users acquired over 7 years
total ad spend
monthly registrations at peak performance

Gross Merchandise Value achieved
total users acquired over 7 years
total ad spend
monthly registrations at peak performance
Problem
Startup with limited marketing resources needing rapid user acquisition and platform scaling.
Goal
Scale user base exponentially while building the most innovative payment platforms worldwide for digital services, with minimal marketing budget.
Result
Generated $1.3B+ GMV with 1M+ users and 80k+ merchants, maintaining 45k monthly registrations for over 1 year. Achieved through complete brand identity development, viral TV coverage hijacking, strategic partnerships, and automated marketing systems.
Problem
Stuck at $1.7M annual revenue with unclear market positioning and no systematic direct marketing or webinar strategy.
Goal
Establish clear market authority and build systematic revenue generation beyond the €1.7M+ ceiling.
Result
Achieving 6,370% revenue growth generating $110M+ total revenue with 559% ROAS, acquiring 5,500+ consulting clients and 17,400+ qualified leads through clear market positioning, built strategic webinar funnels, implemented direct marketing campaigns.

Consulting Company
total revenue generated over 5 years
revenue growth with 559% ROAS
qualified leads through $17M ad spend
consulting clients acquired systematically

Consulting Company
total revenue generated over 5 years
revenue growth with 559% ROAS
qualified leads through $17M ad spend
consulting clients acquired systematically

Consulting Company
total revenue generated over 5 years
revenue growth with 559% ROAS
qualified leads through $17M ad spend
consulting clients acquired systematically

current ARR
growth within 7 months
user base expansion
Peak MRR Growth during implementation period

current ARR
growth within 7 months
user base expansion
Peak MRR Growth during implementation period

current ARR
growth within 7 months
user base expansion
Peak MRR Growth during implementation period
Challenge
Started from the start-up phase to establish effective acquisition channels, precise messaging, and market-fit visual positioning by following our strategic playbook.
Goal
Rapidly scale ARR while identifying profitable acquisition channels and optimizing conversion systems for sustainable SaaS growth.
Result
Scaled to $1.3M ARR within 7 months with 400% user base expansion and doubled lead conversions by targeting english speaking countries through rapid creative testing, optimized multi-channel acquisition, and email automation systems.
FOR FUTURE MARKET LEADERS ONLY
Claim Your Market Authority Before Someone Else Does.
Claim Your Market Authority Before Someone Else Does.
Schedule your consultation and discover the MBA leverage system that makes competitors irrelevant. Stop being trapped by your success and start scaling through leverage, not more hours, team, or stress.